Community profile

Holiday Fleming Point

720 Latta Rd, Rochester, NY

Independent Living

4.7127 reviewsvia A Place for Mom

About the community

About Holiday Fleming Point

Near the shores of scenic Lake Ontario in western New York, Fleming Point provides independent living to active, older adults in a peaceful residential neighborhood in Rochester. The unique layout of this community maximizes natural light coming through windows placed throughout the building. The large, welcoming front porch and overhang protects residents and visitors from chilly New York winters. Located in the fourth-largest city in the state, life at Fleming Point places a variety of amenities within your reach. In the warm weather months, gather with friends for a round of golf at the nearby courses. Spend time on the sandy beaches along Lake Ontario’s crystal clear waters, or stroll along the picturesque nature trail in nearby Badgerow Park. Visit the Veteran’s Memorial located within the park to honor those who have served in the U.S. military. Enjoy the flora and fauna at the delightful Seneca Park Zoo, a top attraction in the area. Find your inner child at the National Toy Hall of Fame. Visit the Susan B. Anthony House for a look into the history of the women’s suffrage movement. Take a boat tour of the Saint Lawrence Seaway, a major freight route. Tickle your brain with a tour of the Rochester Contemporary Art Center. Bring your four-legged friend with you to this pet-friendly community of Fleming Point and, as always, spend your day pursuing your passions and interests! Community Amenities and Services Imagine spending your time on the things you love to do instead of on mundane chores. The staff at Fleming Point provide weekly housekeeping, handle building maintenance, and take care of the landscaping for you. Enjoy the added convenience of light linen service, as well. Find your way around the local area with scheduled transportation to errands and appointments, and feel secure in the community with your own emergency response device. Chase your wellness goals with three daily meals made with nutritious, tasty ingredients, served in the community's spacious dining area. Reserve a private dining room for special occasions with loved ones. Throughout the rest of your day, enjoy access to a variety of exciting and helpful amenities. Exercise with your friends on the modern fitness equipment offered. Snuggle up by the fireplace during lake-effect snowstorms. Find a tranquil moment for peaceful reflection in the worship space in this community. Bake your favorite muffins in the well-equipped resident kitchen. Grab a good book and curl up in the intimate library room. Walk your pup on the lushly landscaped community grounds. If you'd like to show off your social side, partake in some of the activities and events organized by the dedicated staff at Fleming Point, as staying mentally and physically active can help older adults achieve overall wellness. To help reduce waste, save on postage, and avoid the risk of delays and late fees, Holiday residents can make secure online payments automatically each month. The Office Manager at the community of your choice can help you sign up upon move-in. Living Arrangements Feel the comforts of home with the plush carpeting and cheerful window treatments in each apartment. Enjoy the convenience of a walk-in tub, an individual thermostat control, and your own outdoor space attached to each unit. Choose from studio, one-bedroom, and two-bedroom layouts. Reach out today to learn more about what Fleming Point has to offer its residents! Related Articles Your Complete Guide to Independent Living An Active, Engaging Retirement: Top 5 Benefits of Independent Senior Living Communities Understanding the Shocking Facts About Senior Isolation

Family and resident feedback

4.7 out of 5 from 127 reviews

Read all on A Place for Mom

Recent public reviews can help surface themes to ask about on a tour. Ratings belong to the named review source and are not independently verified by us.

★★★★★

Positive

Making the right choice

Everyone was so professional and kind. Helpful and caring with finding the right fit for my Mom. Definitely recommend to anyone looking for help with placement of a loved one

MaryEllenJuly 8, 2026

★★★★★

Positive

Everyone was inviting and kind. The residents were lively and you could tell a lot is in motion there. Lots of activities and friendly faces. The staff helped us figure out a plan quickly with information and details needed. The facility is well taken care of and the design is new and updated.

See category ratings
Cleanliness
5.0 / 5
Friendliness
5.0 / 5
Value for Cost
5.0 / 5
Staff
5.0 / 5
Wendy PJune 22, 2026

★★★★★

Positive

Fleming Point was beautiful. From the welcoming hellos to the clean and spacious areas, it had it all. It definitely had the feeling of being home.

See category ratings
Cleanliness
5.0 / 5
Friendliness
5.0 / 5
Value for Cost
5.0 / 5
Staff
5.0 / 5
Amanda SMay 12, 2026

★★★★★

Positive

Holiday Fleming Point

The residence and staff couldn't be friendlier, and the place is spotlessly clean. There are a good amount of activities, and there is frequently live music to listen to. The apartments are a good size for one person, and the fact that pets are allowed is a plus.

See category ratings
Cleanliness
5.0 / 5
Friendliness
5.0 / 5
Value for Cost
5.0 / 5
Care Services
5.0 / 5
Activities
5.0 / 5
Staff
4.0 / 5
Meals & Dining
4.0 / 5
AnonymousMay 7, 2026

★★★★

Positive

Fleming Point

Mom has macular degeneration and can't see good and really no help with it, can't do a lot of activities. I don't agree with if a person falls that no one can help them up, my brother fell and finally made it to his feet, but no one even checked on him later or next day. I understand they don't want smoking in the apartment, but your paying rent with a patio, should be able to outside. Seems they really sell the place, until you move in, then it changes. Good thing is she made a friend or 2, but she still feels lon

See category ratings
Cleanliness
5.0 / 5
Friendliness
5.0 / 5
Value for Cost
3.0 / 5
Care Services
3.0 / 5
Activities
3.0 / 5
Staff
4.0 / 5
Meals & Dining
4.0 / 5
AnonymousMay 5, 2026

★★★★

Positive

Great activities

Lots of music and special events. The activity director is very outgoing. My mom loves all the social gatherings and she's made so many friends. When she went to the hospital, her friends called to check on her and they welcomed her back with big smiles when she returned. It's a great community.

See category ratings
Cleanliness
4.0 / 5
Friendliness
4.0 / 5
Value for Cost
4.0 / 5
Care Services
5.0 / 5
Activities
5.0 / 5
Staff
5.0 / 5
Meals & Dining
4.0 / 5
AnonymousApril 15, 2026

Verified overview

What we know from public sources

Care options
Independent Living
Public price status
Published starting price available
Last source check
August 2, 2026

Source-published features

Amenities and services

Grouped so you can scan what affects day-to-day life before opening an operator page.

Meals & dining

  • Restaurant Style Dining
  • Guest Meals
  • Meals Provided
  • Room Service
  • Private Dining Room

Health & wellness

  • Staffing & Ancillary Services

Services & convenience

  • Uncovered Parking
  • Complimentary Transportation
  • Dogs Allowed
  • Pet Care Available
  • Cats Allowed
  • Beautician
  • Housekeeping
  • English
  • American Sign Language
  • Transportation at Cost
  • Property Convenient to Public Transit
  • Resident Parking Available

Activities & engagement

  • Holiday Parties
  • Wine Tasting
  • Devotional Activities Offsite
  • Dances
  • Activities Off-site
  • Happy Hour
  • Activities On-site
  • Day Trips and Outings
  • Live Dance or Theater Performances
  • Art Classes
  • Devotional Activities On-Site
  • Wii Bowling
  • Live Musical Performances
  • Trivia Games
  • Educational Speakers / Life Long Learning
  • Stretching Classes
  • Community Service Programs
  • Birthday Parties

Outdoor spaces

  • Barber Shop
  • Library
  • Outside Patio
  • Indoor Atrium
  • Computer or Media Center
  • TV Lounge
  • Outdoor Common Areas
  • Beauty Salon
  • Indoor Common Areas
  • Fitness Center
  • Game Room
  • Billiards Lounge
  • Piano or Organ
  • Movie or Theater Room

Apartment & room features

  • Air Conditioned
  • Cable or Satellite TV
  • Wi-Fi/high-speed internet
  • Wheelchair Accessible Showers
  • Ground Floor Units
  • Kitchenette
  • Respite or Short Term Stays Offered
  • Bath Tubs
  • Handicap Accessible

Published by A Place for Mom. Features can change; confirm those that matter before touring.

Questions to confirm with the community

Additional care fees
Not publicly disclosed
Move-in fee
Not publicly disclosed
Exact unit availability
Confirmation required

Published floor plans

Holiday Fleming Point | Find With Care